Sports Technologies and Digital Transformation Dual Master's Programs
Program Details
Degree
Master of Science or Dual-Degree MBASchool
School of BusinessDepartment
School of Business Graduate ProgramAvailable
On campusDo you love sports? Do you love technology?
Combine your passions and launch your career in sports technology with a powerful dual degree from Stevens Institute of Technology and Real Madrid Graduate School – Universidad Europea. Earn a MBA, MS Information Systems, or MS Business Intelligence & Analytics degree from Stevens and a MS in Sports Technologies and Digital Transformation degree from Universidad Europea with a guaranteed internship with Real Madrid Next.
Enter The $41-Billion-Dollar Sports Tech Industry
The global sports technology industry is expected to grow 17.3% annually and reach $41.3 billion by 2028, according to a July 2022 report conducted by Polaris Market Research. This means growing opportunities for savvy professionals to pursue an exciting career path in sports technology.
Add an MS in Sports Technologies & Digital Transformation Degree to your MBA, MSBIA or MSIS Degree
MBA + MS in Sports Technologies & Digital Transformation
MS Business Intelligence & Analytics + MS in Sports Technologies & Digital Transformation
MS Information Systems + MS in Sports Technologies & Digital Transformation
The master's program in Sports Technologies & Digital Transformation requires taking 15 credits of classes through the Real Madrid Graduate School-Universidad Europea. The Sports Technologies & Digital Transformation program cover:
Big Data and AI in Sports Management
Sports Performance
Smart Venues
Sports Technologies Context
Internships
2 Degrees. 1 Unforgettable Internship In Madrid
The best part of this is that you'll get to spend a summer studying and working in Madrid, Spain.
Guaranteed internships with Real Madrid Next
Two degrees with no additional Stevens tuition
Complete both degrees in as little as 12-16 months
Abundant networking opportunities in Madrid and NYC
Attend A Zoom Info Session
To learn more about this exciting program, speak to an advisor or attend an information webinar. Representatives from both Real Madrid Graduate School and Stevens School of Business will be present to answer your questions.
Speak To An Advisor
Can't make it to a Zoom session? Look through our calendar and book a one-on-one session with our advisor.
Book Advisor
From An Alumni
Bryan Campos turns soccer into a sports technology career on and off the field.
Curriculum for the Stevens MBA, MSIS or MSBIA
GMAT/GRE test scores are optional for all master’s programs. Applicants who think that their test scores reflect their potential for success in graduate school may submit scores for consideration.
MBA Courses (33 Credits)
MGT 612 Leader Development
Project success depends, largely, on the human side. Success in motivating project workers, organizing and leading project teams, communication and sharing information, and conflict resolution, are just a few areas that are critical for project success. However, being primarily technical people, many project managers tend to neglect these "soft" issues, assuming they are less important or that they should be addressed by direct functional managers. The purpose of this course is to increase awareness of project managers to the critical issues of managing people and to present some of the theories and practices of leading project workers and teams.
MGT 699 Strategic Management
An interdisciplinary course which examines the elements of, and the framework for, developing and implementing organizational strategy and policy in competitive environments. The course analyzes management problems both from a technical-economic perspective and from a behavioral perspective. Topics treated include: assessment of organizational strengths and weaknesses, threats, and opportunities; sources of competitive advantage; organizational structure and strategic planning; and leadership, organizational development, and total quality management. The case method of instruction is used extensively in this course.
BIA 600 Business Analytics: Data, Models & Decisions
Many managerial decisions - regardless of their functional orientation - are increasingly based on analysis using quantitative models from the discipline of management science. Management science tools, techniques and concepts (e.g., data, models, and software programs) have dramatically changed the way businesses operate in manufacturing, service operations, marketing, transportation, and finance. Business Analytics explores data-driven methods that are used to analyze and solve complex business problems. Students will acquire analytical skills in building, applying and evaluating various models with hands-on computer applications. Topics include descriptive statistics, time-series analysis, regression models, decision analysis, Monte Carlo simulation, and optimization models.
MGT 641 Marketing Management
The study of marketing principles from the conceptual, analytical, and managerial points of view. Topics include: strategic planning, market segmentation, product life-cycle, new product development, advertising and selling, pricing, distribution, governmental, and other environmental influences as these factors relate to markets and the business structure.
BIA 610 Applied Analytics
Applied Analytics is a capstone course for the analytic-focused MBA program. It is intended to integrate all previously taken coursed in the program by presenting a set of increasingly complex business problems. These problems can be solved through analytic skill taught in this and previous courses. In particular, the course is intended to reinforce the understanding of analysis as way to build models that can focus attention on parts of the system that can be improved through intervention. The early part of the course uses synthetic data and empirical data readily available for analysis. The second part of the course encourages students to state and solve their own problem, gathering their own data as a part of the analytic process.
MGT 635 Managerial Judgment and Decision-Making
Executives make decisions every day in the face of uncertainty. The objective of this course is to help students understand how decisions are made, why they are often less than optimal, and how decision-making can be improved. This course will contrast how managers do make decisions with how they should make decisions, by thinking about how "rational" decision makers should act, by conducting in-class exercises and examining empirical evidence of how individuals do act (often erroneously) in managerial situations. The course will include statistical tools for decision-making, as well as treatment of the psychological factors involved in making decisions.
MGT 663 Discovering and Exploiting Entrepreneurial Opportunities
In this course, students will evaluate and create their own prospective business strategies. They will develop an understanding of entrepreneurship and innovation in starting and growing a business venture. Students will be given an opportunity to actually start their own business or create a business in their company by learning how to take advantage of the new order of business opportunities of the information age. This course’s main objective is to show students how to identify these opportunities, be able to formulate and evaluate both qualitatively and quantitatively whether the opportunity is worth pursuing, and, of course, how it may be pursued. Actual case studies and experiences will be intertwined with the course content.
EMT 696 Human-Centered Design Thinking
This course deals with the theory and methods associated with design thinking, a problem-solving protocol that spurs innovation and solves complex problems. Design thinking involves a unique form of inquiry which goes well beyond product and service design. Students will develop an appreciation for design and develop skills for studying design systems. These concepts and methods have wide applicability as they can be used to design organizations of people, information structures, compensation systems as well as the entire consumer experience. Applying these approaches can often create entirely new systems that are more useful and usable. The logic of this approach can sometimes solve "wicked problems" which have defied previous solutions.
BIA 658 Social Network Analytics and Visualization
Given a data matrix of cases-by-variables, a common analytical strategy involves ignoring the cases to focus on relations among the variables. In this course, we examine situations in which the main interest is in dependent relations among cases. Examples of “cases” include individuals, groups, organizations, etc.; examples of “relations” linking the cases include communication, advice, trust, alliance, collaboration etc. Application areas include social media analytics, information and technology diffusion, organization dynamics. We will learn techniques to describe, visualize and analyze social networks.
FE 550 Data Visualization Application
Effective visualization of complex data allows for useful insights, more effective communication, and making decisions. This course investigates methods for visualizing financial datasets from a variety of perspectives in order to best identify the right tool for a given task. Students will use a number of tools to refine their data and create visualizations, including: R and associated visualization libraries, Ruby on Rails visualization tools, ManyEyes, HTML5 & CSS 3, D3.js and related javascript libraries, Google Chart Tools, Google Refine, and image-editing programs.
MGT 623 Financial Management/MGT 638 Corporate Finance
MS Information Systems Courses (21 Credits)
MIS 631 Data Management
This 2-credit course focuses on data and database management, with an emphasis on modeling and design, and their application to business decision making. The course provides a conceptual understanding of both organizational and technical issues associated with data. The central theme concerns data modeling and databases. We examine organizational approaches to managing and integrating data. Among the topics included are normalization, entity-relationship modeling, relational database design, SQL, and data definition language (DDL). Discussed are specific applications such as strategic data management, master data management, and physical database design. The course concludes with a brief overview of Decision Support Systems, data warehousing and business intelligence, NoSQL databases (e.g., MongoDB) and cloud computing. The course includes a number of cases studies and modeling and design projects. Students in MIS 631 must also enroll in the associated 1-credit lab course MIS 632 Managing Data Lab.
MIS 632 Data Management Lab
This 1-credit lab course provides an experiential learning component for MIS 631 Data Management for which it is a co-requisite. MIS 632 provides hands-on experience in designing, implementing, and querying data bases. The relevant software is introduced using demonstrations, in-class exercises and homework exercises that are closely tied to and executed in synch with the conceptual and theoretical material covered in MIS 631. Specifically, students will gain hands-on experience in: (i) ERWIN - a widely used commercial tool for representing conceptual (e.g., E-R diagrams) and logical data models (e.g., relational DBMS), (ii) PostgreSQL (relational database software), (iii) SQL Structured Query Language) and (iv) MongoDB a NoSQL document data store. Students in MIS 632 must also be enrolled in the associated 2-credit lecture course MIS 631 Managing Data course.
MIS 699 Digital Innovation
IT organizations must be able to leverage new technologies. This course focuses on how organizations can effectively and efficiently assess trends and emerging technologies in data and knowledge management, information networks, and analyzing and developing application systems. Students will learn how to help their organizations define, select, and adopt new information technologies.
MIS 710 Process Innovation and Management
This course focuses on the role of information technology (IT) in reengineering and enhancing key business processes. The implications for organizational structures and processes, as the result of increased opportunities to deploy information and streamlining business systems are covered.
MIS 760 Information Technology Strategy
The objective of this course is to address the important question, "How to improve the alignment of business and information technology strategies?" The course is designed for advanced graduate students. It provides the student with the most current approaches to deriving business and information technology strategies, while ensuring harmony among the organizations. Topics include business strategy, business infrastructure, IT strategy, IT infrastructure, strategic alignment, methods/metrics for building strategies and achieving alignment.
MIS 730 Integrating Information System Technologies
This course focuses on the issues surrounding the design of an overall information technology architecture. The traditional approach in organizations is to segment the problem into four areas - network, hardware, data and applications. This course will focus on the interdependencies among these architectures. In addition, this course will utilize management research on organizational integration and coordination science. The student will learn how to design in the large, make appropriate choices about architecture in relationship to overall organization goals, understand the different mechanisms available for coordination and create a process for establishing and maintaining an enterprise architecture.
BIA 674 Supply Chain Analytics
Supply chain analytics is one of the fastest growing business intelligence application areas. Important element in Supply Chain Management is to have timely access to trends and metrics across key performance indicators, while recent advances in information and communication technologies have contributed to the rapid increase of data-driven decision making. The topics covered will be divided into strategic and supply chain design and operations, including -among others- supplier analytics, capacity planning, demand-supply matching, sales and operations planning, location analysis and network management, inventory management and sourcing. The primary goal of the course is to familiarize the students with tactical and strategic issues surrounding the design and operation of supply chains, to develop supply chain analytical skills for solving real life problems, and to teach students a wide range of methods and tools -in the areas of predictive, descriptive and prescriptive analytics- to efficiently manage demand and supply networks.
MIS 714 Service Innovation
This course leads students through the identification, analysis, definition, and deployment of service opportunities within public and private organizations. Each of these phases is analyzed in detail to encompass the principal activities, methods, tools and techniques applied in the respective phase. Students will learn how to identify appropriate supporting techniques and information technologies for the different phases of the service life cycle, assess the role of technology, and gauge the organizational impact of service-focused operations. The objective of the course is to enable students to identify, implement and evaluate innovative service offerings in their organization.
MS Business Intelligence & Analytics Courses (21 Credits)
BIA 652 Multivariate Data Analysis I
This course introduces basic methods underlying multivariate analysis through computer applications using R, which is used by many data scientists and is an attractive environment for learning multivariate analysis. Students will master multivariate analysis techniques, including principal components analysis, factor analysis, structural equation modeling, multidimensional scaling, correspondence analysis, cluster analysis, multivariate analysis of variance, discriminant function analysis, logistic regression, as well as other methods used for dimension reduction, pattern recognition, classification, and forecasting. Students will build expertise in applying these techniques to real data through class exercises and a project, and learn how to visualize data and present results. This proficiency will enable students to become sophisticated data analysts, and to help make more informed design, marketing, and business decisions.
MIS 631 Data Management
This 2-credit course focuses on data and database management, with an emphasis on modeling and design, and their application to business decision making. The course provides a conceptual understanding of both organizational and technical issues associated with data. The central theme concerns data modeling and databases. We examine organizational approaches to managing and integrating data. Among the topics included are normalization, entity-relationship modeling, relational database design, SQL, and data definition language (DDL). Discussed are specific applications such as strategic data management, master data management, and physical database design. The course concludes with a brief overview of Decision Support Systems, data warehousing and business intelligence, NoSQL databases (e.g., MongoDB) and cloud computing. The course includes a number of cases studies and modeling and design projects. Students in MIS 631 must also enroll in the associated 1-credit lab course MIS 632 Managing Data Lab.
MIS 632 Data Management Lab
This 1-credit lab course provides an experiential learning component for MIS 631 Data Management for which it is a co-requisite. MIS 632 provides hands-on experience in designing, implementing, and querying data bases. The relevant software is introduced using demonstrations, in-class exercises and homework exercises that are closely tied to and executed in synch with the conceptual and theoretical material covered in MIS 631. Specifically, students will gain hands-on experience in: (i) ERWIN - a widely used commercial tool for representing conceptual (e.g., E-R diagrams) and logical data models (e.g., relational DBMS), (ii) PostgreSQL (relational database software), (iii) SQL Structured Query Language) and (iv) MongoDB a NoSQL document data store. Students in MIS 632 must also be enrolled in the associated 2-credit lecture course MIS 631 Managing Data course.
BIA 658 Social Network Analytics and Visualization
Given a data matrix of cases-by-variables, a common analytical strategy involves ignoring the cases to focus on relations among the variables. In this course, we examine situations in which the main interest is in dependent relations among cases. Examples of “cases” include individuals, groups, organizations, etc.; examples of “relations” linking the cases include communication, advice, trust, alliance, collaboration etc. Application areas include social media analytics, information and technology diffusion, organization dynamics. We will learn techniques to describe, visualize and analyze social networks.
MIS 633 Business Intelligence & Data Integration
This 2-credit course focuses on the design and management of data warehouse (DW) and business intelligence (BI) systems. The course is organized around the following general themes: business value of data, planning and business requirements, architecture, data design, implementation, business intelligence, deployment, data integration and emerging issues. Practical examples and case studies are presented throughout the course. Students in MIS 633 must also enroll in the associated 1-credit lab course MIS 634 Business Intelligence & Data Integration Lab.
MIS 634 Business Intelligence & Data Integration - Lab
This 1-credit lab course provides an experiential learning component for MIS 633 ML Engineering 2 for which it is a co-requisite. MIS 634 provides hands-on experience in designing, implementing, and querying data warehouses and large-scale database systems. The relevant software is introduced using demonstrations, in-class exercises and homework exercises that are closely tied to and executed in synch with the conceptual and theoretical material covered in MIS 633. Specifically, students will gain hands-on experience in using: (i) Alteryx - a widely used commercial tool for the Extract-Transform- Load (ETL) function, (ii) ERWIN - a widely used commercial tool for representing conceptual (e.g., E-R diagrams) and logical data models (e.g., relational DBMS) and (iii) a NoSQL database (e.g., MongoDB). Students in MIS 634 must also be enrolled in the associated 2-credit lecture course MIS 633 Business Intelligence & Data Integration course.
MIS 637 Data Analytics and Machine Learning
This course will focus on Data Mining & Knowledge Discovery Algorithms and their applications in solving real world business and operation problems. We concentrate on demonstrating how discovering the hidden knowledge in corporate databases will help managers to make near-real time intelligent business and operation decisions. The course will begin with an introduction to Data Mining and Knowledge Discovery in Databases. Methodological and practical aspects of knowledge discovery algorithms including: Data Preprocessing, k-Nearest Neighborhood algorithm, Machine Learning and Decision Trees, Artificial Neural Networks, Clustering, and Algorithm Evaluation Techniques will be covered. Practical examples and case studies will be present throughout the course.
BIA 650 Optimization and Process Analytics
This course covers basic concepts in optimization and heuristic search with an emphasis on process improvement and optimization. This course emphasizes the application of mathematical optimization models over the underlying mathematics of their algorithms. While the skills developed in this course can be applied to a very broad range of business problems, the practice examples and student exercises will focus on the following areas: healthcare, logistics and supply chain optimization, capital budgeting, asset management, portfolio analysis. Most of the student exercises will involve the use of Microsoft Excel’s "Solver" add-on package for mathematical optimization.
Select either BIA 672 or BIA 674
BIA 672 Marketing Analytics
In this course, students will learn about marketing analytics techniques such as segmentation, positioning, and forecasting, which form the cornerstone of marketing strategy in the industry. Students will work on cases and data from real companies, analyze the data, and learn to present their conclusions and make strategic recommendations.
BIA 674 Supply Chain Analytics
Supply chain analytics is one of the fastest growing business intelligence application areas. Important element in Supply Chain Management is to have timely access to trends and metrics across key performance indicators, while recent advances in information and communication technologies have contributed to the rapid increase of data-driven decision making. The topics covered will be divided into strategic and supply chain design and operations, including -among others- supplier analytics, capacity planning, demand-supply matching, sales and operations planning, location analysis and network management, inventory management and sourcing. The primary goal of the course is to familiarize the students with tactical and strategic issues surrounding the design and operation of supply chains, to develop supply chain analytical skills for solving real life problems, and to teach students a wide range of methods and tools -in the areas of predictive, descriptive and prescriptive analytics- to efficiently manage demand and supply networks.
Escuela Universitaria Real Madrid Universidad Europea
Universidad Europea's mission is to provide our students with a holistic education and shape leaders and professionals who are prepared to respond to the demands of a global world. In addition, Universidad Europea aims to empower our students to add value to their professional fields and contribute to social progress with their entrepreneurial spirit and ethical values. Universidad Europea also aim to generate and share knowledge through applied research, while also contributing to societal progress in order to place us at the forefront of intellectual and technical development.
MS in Sports Technologies and Digital Transformation
The Masters in Sports Technology is designed for students who wish to have a critical understanding of how digital technologies in the sports industry are having a huge impact and changing the face of sport as we know it. Sport has been at the forefront of embracing new technologies to improve the fan experience, analyze player performance, and improve recovery time from injuries, among others.
The aim of this master's in Digital Transformation is to provide students with practical and in-depth knowledge of how to work with and make the most of sports technology —from data analysis to virtual reality, and blockchain to geolocation—while taking into account the importance of applying the right strategies to obtain the best possible performance from them.
Curriculum for Sports Tech Program
Courses (15 Credits)
M2 Sports Performance
M3 Big Data and AI in Sports Management
M6 Smart Venues
M8 Sports Technologies
M10 Internships